Craft and share your association’s story — and gain members.
What Our Marketing Services Include
Creative Campaign Development
- Conducting market research to find your association’s key audience and goals
- Developing engaging and effective campaigns geared toward your objectives
- Creating compelling, appealing strategies that resonate with your audience
- Using multiple channels to broadcast your campaign (website, email, social media, print)
Unique Association Branding
- Working with you to establish a strong, distinctive brand concept
- Crafting brand messaging and vision statements tailored to your mission and members
- Devising memorable brand assets, such as a logo, a color palette and typography
- Compiling brand guidelines for consistent messaging across the board
Marketing Plan Creation
- Consulting with you to determine what you want your marketing plan to accomplish
- Setting clear plan objectives and key performance indicators
- Identifying audiences and personas for your specific plan
- Allocating resources and budgets wisely to maximize your return on investment
Nothing says “long-term growth” quite like smart marketing. That said, a whole lot goes into marketing — with time and labor as significant contributors.
We work with you on a creative campaign, association brand and marketing plan that tie your mission to our outreach. Meanwhile, we keep your finances top of mind to optimize every dollar you invest.
Would you like to explore our marketing services?
Why Marketing Is Key to Your Association’s Success
Of course you want your association to thrive. But reaching the right people with the right materials and the right budget is when it gets tricky.
At CM Services, our experienced marketing team doesn’t simply bring your association into wider focus. They bring you data-based strategies that help ensure your association gets its place in the spotlight. Add our designers’ creativity and serious skills, and your marketing goals get a whole lot closer.
Experienced AMC-managed marketing brings even more to the table:
- More time to focus on initiatives
- Logical yet innovative strategies
- Cohesive, streamlined plans
- Optimized return on investment
- Higher visibility for greater growth
Why CM Services Is the AMC for You
We’re happy to take time-consuming (and often complex) marketing tasks off your shoulders. We may have partnered with many successful clients, but we’re not a one-size-fits-all AMC solution.
Every ounce of energy we put into your marketing is dedicated to your mission, ideal members and vision. That goes for whether you’re advertising an event or your association itself.
From timed email newsletters to website updates to traditional paper mailers, your marketing is distinctly yours. Potential members tend to take notice — and stick around. Take a look at our work to see how we’ve helped associations like yours flourish.
Are You Ready?
Take advantage of our valuable marketing services.